For the 1997-98 academic year, USC for the first time in its history accepts fewer than half of the students who apply as new freshmen.
The USC President’s Distinguished Lecture Series is inaugurated.
USC launches Friends and Neighbors Service Day, an annual “volunteer blitz” that teams students and community residents to clean up local neighborhoods.
USC Professor George Olah wins the Nobel Prize in chemistry. The USC Good Neighbors Campaign is inaugurated.
Ambassador Walter H. Annenberg gives $120 million to create the USC Annenberg Center for Communication.
Steven B. Sample becomes USC’s tenth president.
President James H. Zumberge announces that “The Campaign for USC” has raised $641.6 million and added more than a dozen new buildings.
USC becomes the first university in the world to offer a doctorate in occupational science.
USC launches the Center for Scholarly Technology and the Institute for Molecular Medicine.
With the opening of a Carl’s Jr. restaurant on campus, USC becomes the first U.S. institution of higher education to own and operate a fast-food franchise.
USC launches the Freshman Seminars, which address broad topics in contemporary research and scholarship.
The XXIIIrd Olympiad comes to Los Angeles, and University Park campus is the site of the largest Olympic Village.
Looking ahead to the summer Olympics in 1984, USC’s 1983 Homecoming celebration includes “A Salute to USC Olympians.”
USC’s pathbreaking NIBS program (Neurological, Informational and Behavioral Sciences) begins training graduate students.
USC’s Doheny Memorial Library celebrates the acquisition of its 2 millionth volume.
USC celebrates its centennial, and James H. Zumberge becomes the university’s ninth president.
Fleetwood Mac invites the Trojan Marching Band to perform on the title song for the album “Tusk,” which becomes the band’s first platinum album.
U.S. President Ford sends USC President Hubbard an autographed $10 bill to satisfy their wager on the Rose Bowl game in which USC defeated Michigan.
USC launches its “Toward Century II” fundraising campaign, which will bring in over $309 million in five years.
The USC Davis School of Gerontology is founded, the first of its kind in the country.